Safelite jingle again named a top 10 audio brand logo
COLUMBUS, OHIO – Safelite AutoGlass®, the nation’s largest provider of vehicle glass repair, replacement and recalibration services, has been recognized once again for its “Safelite repair, Safelite replace” jingle.
Veritonic, the audio creative testing specialist, recently released their 2020 Audio Logo Scores where they measured and benchmarked audio logos with consumers, including recall awareness and emotions conveyed. Safelite first made this list in 2017.
Safelite’s jingle received the ninth highest score overall and tied with Nationwide for the top score in the “trustworthy” category. Liberty Mutual, State Farm and Farmers took the top three overall positions, respectively.
“Safelite ranks among some of the best and most recognizable brands in the country. But we are doing it our way—with extreme, best-in-class proficiency,” said Matt Johnson, Safelite’s advertising director.
The company’s catchy jingle was first introduced in 2007 and continues to help build awareness with customers across the United States.
For any non-media related questions or comments, please visit safelite.com/contact-us.
About Safelite AutoGlass®
With more than 7,800 MobileGlassShops™ and stores in all 50 states, Safelite AutoGlass® is the nation’s largest provider of vehicle glass repair, replacement and recalibration services. Last year, 6 million customers chose Safelite AutoGlass for its 24/7 national contact centers, advanced online scheduling, superior repair and replacement systems, and the industry’s only nationwide lifetime guarantee. Safelite AutoGlass is a member of the Safelite® Group family of brands, which together make a difference in the lives of nearly 11 million customers annually. This leading service organization, founded in 1947, is reaching record growth thanks to its People Powered, Customer Driven strategy. The Columbus, Ohio-based company employs over 16,000 people across the United States.
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